HAT TRICK: Copenhagen trend model Rotate has teamed with sports activities professional Hummel and the Danish Soccer Federation to design uniforms for the nation’s girls’s soccer staff.
Rotate might focus on jazzy night put on, however the model’s co-creative administrators, Jeanette Madsen and Thora Valdimars, took inspiration from the model’s loungewear assortment for the feminine athletes’ uniforms.
Danish soccer gamers Frederikke Thøgersen, Millie Gejl and Cornelia Kramer mannequin the brand new equipment.
Courtesy of Rotate / Hummel / The Danish Soccer Federation
“There are such a lot of inequalities in sports activities between women and men — not solely in wages but additionally in entry to amenities, media protection, and even the place they play and observe. It felt like such an vital step ahead to assist shine a light-weight on these athletes,” stated Madsen.
“We’ve been designing our ‘Sunday informal’ assortment for over 4 years now, and we’ve seen it turn out to be one thing that resonates with our neighborhood. We needed to construct on what labored effectively and to reinforce these key components by refining the cuts, colours and shapes,” stated Valdimars.
A detailed-up of the soccer jerseys.
Courtesy of Rotate / Hummel / The Danish Soccer Federation
In a nod to the Danish staff’s conventional pink and white equipment, the duo reimagined the soccer jersey and shorts in pink, black and white, with Rotate’s emblem. The capsule additionally features a zip-up hoodie and observe pants, so gamers and soccer fanatics alike can put on it on- and off-pitch.
The capsule’s redesigned shorts.
Courtesy of Rotate / Hummel / The Danish Soccer Federation
Birgitte Mabeck, the Danish Soccer Federation’s industrial director, stated that ladies’s soccer is “the fastest-growing sport in Denmark, and this partnership is a celebration of its progress and potential.”
She added that “collaborating with Hummel and Rotate permits us to mirror the ambition and spirit of the Danish Nationwide Girls’s Workforce whereas introducing a brand new and revolutionary perspective to soccer tradition.”
The gathering can be out there for girls, males and youngsters from Thursday.