Swarovski Marks Yr of the Snake with New Jewellery and Collectible figurines


Swarovski has unveiled its newest Lunar New Yr assortment to have fun the Yr of the Snake, marking the start of the model’s a hundred and thirtieth anniversary celebrations, titled “130 Years of Pleasure.” The gathering contains a vary of symbolic designs that mix custom with modernity, highlighting Swarovski’s craftsmanship and creativity.  

Swarovski Lunar New Year collection.

Swarovski Lunar New Yr assortment.

Swaroski

On the coronary heart of the gathering is the Swarovski Swan. For this milestone yr, the swan is reimagined in a brand new design that pairs it with its mirror picture, their necks intertwined to type a coronary heart. This design is showcased in items reminiscent of a gold-tone pendant that includes one gold-tone and one rhodium-plated swan, each adorned with shimmering Swarovski Zirconia pavé. One other standout is a chain-link bracelet flowing into Swarovski Crystal Pearls, punctuated by swans embellished with contrasting black and white Swarovski Zirconia stones.  

Swarovski Lunar New Year collection 2025, year of the snake

Swarovski Lunar New Yr assortment.

Swarovski

In tribute to the Yr of the Snake, Swarovski introduces a collection of jewellery items impressed by the snake’s symbolism of renewal, vitality and transformation. The designs seize the snake in movement, with types that coil and twist. The capsule assortment consists of gold-tone plated pendants, bracelets and earrings. A notable piece is a gold-tone pendant that includes a coiled snake adorned with Swarovski Zirconia and encircling a single Swarovski Crystal Pearl. Purple accents seem all through the gathering, providing a nod to the traditions of Lunar New Yr.  

Swarovski Lunar New Year collection 2025, year of the snake

Swarovski Lunar New Yr assortment.

Swaroski

Increasing past jewellery, the gathering additionally options celebratory additions to Swarovski’s house decor choices. Highlights embrace the God of Wealth figurine, crafted with 687 precision-cut aspects and accented with gold ingots and cash, and the Fortunate Cat figurine, that includes 481 aspects and an uplifting purple collar. The inexperienced Snake figurine, adorned with 398 precision-cut aspects, combines conventional motifs with playful design particulars, together with a purple steel tongue and symbolic elaborations.  

Swaroski Lunar New Year collection.

Swaroski Lunar New Yr assortment.

Swaroski

The gathering additionally introduces complementary equipment such because the Matrix Bangle Watch, a rose gold-tone timepiece with vivid purple crystal accents, and the Crystalline Ballpoint Pen, crammed with 430 purple crystals and completed with a snake allure.  

Swarovski Lunar New Year collection 2025, year of the snake

Swaroski Lunar New Yr assortment.

Swaroski

The Lunar New Yr theme carries over into the packaging in purple and gold accents symbolizing prosperity and pleasure. Swarovski’s Yr of the Snake assortment is now accessible on-line and in choose shops.

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